Dynamic Digital Writing LIVE ONLINE
Do you write digital copy and content for your brand, but feel something is missing – even with AI in the mix? Would you like secret writing tips, tricks and techniques in your back pocket? Join our live 6-hour online workshop – Dynamic Digital Writing – and learn how to craft headlines, hooks and CTAs that seize attention, engage human readers and drive action. Every time.
6 hours
of live, interactive online training
10 people
per session to keep it intimate and engaging
40 pages
of workbook content to refer to long after the training is over
$640
is all you need to pay to transform your writing skills – forever
Why invest in your digital writing skills?
Are you a business owner, marketer or in-house copywriter looking for some tried and tested techniques to elevate your brand and digital content?
It’s no secret that today’s online audiences are impatient and ruthless – particularly when so much content today is nothing more than copycat AI slop. So generic, robotic messages get ignored. That’s why original, human-led writing continues to seize attention, hold interest and inspire action.
That’s where this live digital writing course comes in. After just 6 hours, you will walk away with the writing skills and confidence to:
- Cut through the digital clutter – even when AI gives you a generic starting point
- Elevate your brand’s voice with memorable, human-centred copy
- Engage and convert audiences with writing that inspires action
- Write and structure digital content that works strategically across platforms
Who is this course for?
Dynamic Digital Writing is for anyone who wants to write stronger digital copy – whether you’re starting from scratch or building on AI-generated drafts. It’s ideal for:
- Business owners creating brand content
- Marketing coordinators and managers shaping strategy
- Website content writers growing engagement
- Digital marketers driving measurable results
- Social media professionals crafting scroll-stopping copy
What does the course cover?
You will become a more effective and confident copywriter straight away. You will adopt a strategic approach to writing that goes beyond pattern-based AI tropes – learning practical techniques to:
- Understand the online audience ‘mindset’ – so you can brief AI with intent
- Craft headlines and hooks that work every time
- Create consistent, brand-aligned copy that feels strategic, not generic
- Inject humanity and authenticity into your writing
- Elicit a response – and inspire action with structure and tone
How is the course delivered?
Many training providers treat online workshops as videos for you to passively watch.
Not us. We use a highly interactive online training platform called Kaltura. With live quizzes, polls, hands-on activities and breakout rooms, you will be engaged from beginning to end.
And because we hold the sessions live – in real time – you have the opportunity to ask questions and receive feedback on your writing. Then and there!
Quick-fire FAQs
Who will be the facilitator at our workshop?
At CSA, all our facilitators are subject matter experts in their fields. This means we are highly experienced writers ourselves.
This course is run by either Vikki or Veronica, professional writers who use the tips and techniques they teach every single day. That’s how – and why – they know they work! (When they’re not training, they’re writing: through our sister copywriting agency, Refresh Marketing.)
So who would you rather spend your dollars on? A trainer who simply conveys the information? Or an experienced practitioner who lives and breathes it?
Will this course help me write better with ChatGPT and other AI tools?
Yes. While this isn’t a technical ‘how-to’ on AI tools, it will give you the strategic skills – audience insight, compelling hooks, tone and structure – so you can brief AI well, assess outputs critically and edit drafts with confidence.
You’ll learn to shape and refine AI drafts into content that resonates and converts.
What is the duration and structure of the workshop?
The workshop is 6 hours all up – split into two parts held on separate days. Both parts run for three hours with two short breaks.
All sessions are fun, interactive and engaging, with plenty of practical learning. We also encourage questions throughout and work hard to get everyone involved.
Do I need to attend both sessions?
Yes. As there is a lot of information to cover, we split the course over two days. This means the content in each part is different.
What will I learn?
You can download our program outline at any time. But here’s a small taste of what we cover in our workshop:
- How to write online personas – a practical activity
- 9 tried and tested ways to spice up your writing
- The dos and don’ts of effective linking
- How to make scanning effortless for your audience
- CTAs: 7 best-practice tips
Is the training live or self paced?
We facilitate every workshop in real time.
Our goal is to match the face-to-face learning experience as closely as possible and to give our participants plenty of opportunity to ask questions and share their thoughts.
What technology do I need?
All you need is a computer or laptop with a working microphone and webcam.
And because we use a cloud-based training platform, you don’t need to download any software beforehand. Simply log in 10 minutes before the start time (to check your camera and microphone are working) and off we go.
How do I register and pay?
When you click book now, you will be directed to our TryBooking page. There you will be asked to enter your personal information, contact details and credit card number.
Do you offer a credential for this course?
Yes! You will be entitled to a Credly digital badge after you complete this course. After the session, we will send you your digital badge which you can then display on your:
- LinkedIn profile
- Email signature
- Personal website or blog
- Resume
Upcoming sessions – book your spot now
Just $640 plus GST per person
(Early Bird: $585 plus GST)
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