Business Writing Essentials

Absolutely. While generative AI tools like ChatGPT and Claude are excellent for drafting, they often struggle with high-level strategy and critical thinking to engage your brand’s busy stakeholders. 

Our business writing training teaches your team how to prompt AI tools effectively – to ensure their writing is accurate, tactical and free of robotic cliches. We focus on business writing as a human-led process where AI tools save time – not as a replacement for strong writing skills.

Effective business writing is a major driver of efficiency. Research shows that poor communication can cost a 100-person business approximately $420,000 annually due to unclear emails and reports. 

By mastering professional writing skills, your team reduces the need for constant revisions and eliminates common errors. This professional development ensures your staff know how to write clear, short reports and business emails that drive faster decision-making across government departments and private firms.

Yes. Unlike a generic short course, our team training uses real examples and your own business documents (like emails, reports and proposals) as the basis for practical exercises. 

We tailor the content to ensure the learning outcomes are immediately applicable. This hands-on approach helps your staff translate complex concepts into clear communication that engages audiences and drives action.

At CSA, all our facilitators are subject matter experts in their fields. 

This course is run by either Vikki or Veronica, professional writers who use the writing tips and techniques they teach every single day. That’s how – and why – they know they work! (When they’re not training, they’re writing: through our sister copywriting agency, Refresh Marketing). 

So who would you rather spend your dollars on? A trainer who simply conveys the information? Or an experienced practitioner who lives and breathes it?

We cap face-to-face sessions at 15 people – and online sessions at 10 people. We believe groups any larger than this reduce opportunities for interaction and feedback.

So if you have more people to train than this, please ask us about our special rate for multiple workshops.

Workshops are always fun, engaging and interactive.

Although we do lay down some important theoretical foundations at the start, the sessions are hands-on and activity-based. We encourage lots of dialogue and discussion – and work hard to get everyone involved.

We facilitate every online session in real time.

Our goal is to match the face-to-face learning experience as closely as possible and to give your people the opportunity to ask questions and share their thoughts.

Live online training also offers the added benefit of your team learning at the same time and pace – which results in more immediate and lasting change.

In terms of hardware, all your staff need is a computer or laptop with a working microphone and webcam.

And because we use a cloud-based training platform, they don’t need to download any software beforehand. They simply log in 10 minutes before the start time (just to check their cameras and microphones are working) and off we go.

We charge a fixed fee for groups of up to 10 or 15 people (depending on your delivery option), not per head. That’s why we always encourage our clients to take advantage of all spots for maximum value.

And remember: all workshops are tailored to your needs at no added cost.

Please contact us for a customised quote for your workplace.

Yes! All your team members will be entitled to a Credly digital badge after they complete this course. At the end of the session, we will send a digital badge to each participant via email. They can then display the badge on their LinkedIn profile and on any other places they wish.