Business Writing Essentials

Business writing course – tailored to your team’s needs

Are you fed up with your team’s sloppy, waffly – or just plain confusing – business writing? Are they relying too much on AI writing tools to write efficiently, but not effectively? Introducing Business Writing Essentials – a proven 6-hour course for teams. Tailored and delivered in hundreds of workplaces across Australia since 2008, this program will transform how your people write. Immediately and forever.

250

+

workplaces have run this course

70

+

written reviews from HR, L&D, P&C & C-suite leaders

16

years of experience training teams on business writing

97

%

of participants rate this course as ‘Excellent’

business-writing-course

Why business writing training?

Have you ever calculated how much time and money your organisation loses to rambling and error-ridden emails, reports and documents?

Now add the risks – and costly fallout – of relying too heavily on AI-generated writing.

When your team hands off more and more writing to tools like ChatGPT and Copilot, clarity, accuracy and accountability start to slip. Mistakes and misinterpretations creep in. Fast.

But when they understand the mechanics of clear, effective writing – and can recognise what good writing actually looks like? Everything shifts. They become confident, capable communicators who keep your business credible and on brand.

After this training, your organisation will:

  • Protect its brand reputation and credibility
  • Improve stakeholder engagement and responsiveness
  • Boost efficiency and productivity – across the board
  • Build a culture where AI supports – not replaces – clear communication

In the age of AI, the advantage lies with teams who master the craft of clear, effective writing.

business-writing-training

Who is this business writing course for?

Business Writing Essentials is for everyday professionals from all corners of your organisation – including:

  • Managers and leadership teams
  • Sales and marketing teams
  • Admin, support and customer service staff
  • Technical advisors and consultants

We’ve tailored and presented this course for workplaces in almost every industry you can name: from government and education to not-for-profits and professional services.

And it’s designed for diverse learners too – people of all backgrounds and writing abilities. 

Even your most capable writers will leave with sharper judgement and renewed confidence – whether they’re writing from scratch or refining AI-assisted drafts.

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What does the course cover?

With a focus on plain English language and writing with AI, this professional writing course empowers your team to:

  • Write clearly, simply and succinctly
  • Achieve a consistent and unified writing approach
  • Structure writing for busy, distracted audiences
  • Write for the audience and stay ‘reader-focused’
  • Write persuasively for impact, influence and action
  • Use AI skillfully to boost productivity – without losing judgment or quality

By the end of this course, your team won’t just write better. They’ll think better too. They’ll know when to trust the tech, when to question it and how to make their writing sound unmistakably… human.

business-writing-course-for-professionals

How is the course delivered?

We run this business writing workshop face-to-face and online. The choice is yours.

If you can gather your team in one location easily, face-to-face is the way to go. (And yes, we do travel interstate.) But if your people are geographically dispersed or work remotely, our online delivery option is for you.

Whichever way you go, your workshop will be:

  • Tailored: Your course will be tailored to your training objectives and team’s specific writing needs
  • Inspiring: Your team will walk away with a new perspective, more confidence – and loads of new skills!
  • Interactive & engaging: A great morale booster, your team will enjoy the practical activities, interaction… and the laughs!
  • Flexible: Delivered at your office or online on a day and time that suits you.

Quick-fire FAQs

Who will be the facilitator at our workshop?

At CSA, all our facilitators are subject matter experts in their fields. 

This course is run by either Vikki or Veronica, professional writers who use the writing tips and techniques they teach every single day. That’s how – and why – they know they work! (When they’re not training, they’re writing: through our sister copywriting agency, Refresh Marketing). 

So who would you rather spend your dollars on? A trainer who simply conveys the information? Or an experienced practitioner who lives and breathes it?

What’s the maximum number of participants per workshop?

We cap face-to-face sessions at 15 people – and online sessions at 10 people. We believe groups any larger than this reduce opportunities for interaction and feedback.

So if you have more people to train than this, please ask us about our special rate for multiple workshops.

What will our team learn?

Please contact us for a full Program Outline. In the meantime, here’s a small taster:

  • The 4 pillars of effective business writing
  • 9 tips for writing clear sentences  
  • Purging the procrastination
  • How to ‘cut the crap’
  • Writing emails that will actually be read

But let us stress: we will tailor the workshop to your precise needs. So please take the program outline as a guide only.

What is the structure of the sessions?

Workshops are always fun, engaging and interactive.

Although we do lay down some important theoretical foundations at the start, the sessions are hands-on and activity-based. We encourage lots of dialogue and discussion – and work hard to get everyone involved.

Is the online training option live or self-paced?

We facilitate every online session in real time.

Our goal is to match the face-to-face learning experience as closely as possible and to give your people the opportunity to ask questions and share their thoughts.

Live online training also offers the added benefit of your team learning at the same time and pace – which results in more immediate and lasting change.

What technology does my team need for online delivery?

In terms of hardware, all your staff need is a computer or laptop with a working microphone and webcam.

And because we use a cloud-based training platform, they don’t need to download any software beforehand. They simply log in 10 minutes before the start time (just to check their cameras and microphones are working) and off we go.

What do we get for our investment?
  • Fully customised course material using your actual writing samples from within your organisation for your team to critique and improve
  • A 40-page workbook for each participant (also a valuable reference long after the workshop is over)
  • A handy one-page checklist for your team to keep by their side whenever they write
How do you charge?

We charge a fixed fee for groups of up to 10 or 15 people (depending on your delivery option), not per head. That’s why we always encourage our clients to take advantage of all spots for maximum value.

And remember: all workshops are tailored to your needs at no added cost.

Please contact us for a customised quote for your workplace.

Do you offer a credential for this course?

Yes! All your team members will be entitled to a Credly digital badge after they complete this course. At the end of the session, we will send a digital badge to each participant via email. They can then display the badge on their LinkedIn profile and on any other places they wish.

Ready to transform your team’s writing – immediately and forever?

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